Content changes after the file is in production—or after proof approval—force re-prep, re-proof, or re-run. That costs time and money. Last-minute changes are one of the most common causes of missed dates and extra charges.
What happens when you change late
We may have already imposed the file, made plates, or sent the job to the press. A new file means starting again from prep. If the job has already run, the change is a new job and a new quote.
How to avoid last-minute changes
Lock copy and design before you request the quote. Get all stakeholders to sign off on the proof before you approve. Build a buffer for "one more fix" into your timeline if your process tends to produce late changes.
Checklist before approval
• All copy and art final; no "we will send the update tomorrow."
• Proof reviewed by everyone who needs to approve.
• Approval given in writing; then no further content changes.
Common mistake
Sending "final" and then following up with corrections. Once we have your final, we schedule the job. Late changes push the date and may add cost.