Most print problems come from a short list of causes: wrong file, wrong specs, or wrong expectations. Fix these and you avoid most reprints and surprises.
Wrong or incomplete files
A draft is useful for discussing a project, but production needs approved, suitable artwork. Label drafts clearly, keep one final version and ask for help if you only have a small logo or screenshot.
Missing or unclear specs
Quantity, size, material, and finish must be agreed before production. "Same as last time" only works if we have a record; otherwise spell it out. Changes after the job is running can mean rework or reprint.
Font and color issues
Unembedded fonts or unsuitable color settings can change output. Follow the requested export settings and discuss important brand colors. RGB files are not automatically unusable; requirements depend on the workflow.
Before every job
- Final file, correct size and format, fonts embedded or outlined, and agreed color settings.
- Confirmed quantity, size, material, finish, and delivery date.
- Any required proof checked for wording, layout, dimensions and version, then approved.
Common mistake
Approving a proof without reading it or checking the specs. Once you approve, we run. Catching a typo or wrong size after the job is done is the most avoidable reason for a reprint.