Most print problems come from a short list of causes: wrong file, wrong specs, or wrong expectations. Fix these and you avoid most reprints and surprises.
Wrong or incomplete files
Sending a low-res file, a draft, or a format we cannot use forces a stop. We have to ask for a new file, and the clock resets. Send final, print-ready files from the start.
Missing or unclear specs
Quantity, size, material, and finish must be agreed before production. "Same as last time" only works if we have a record; otherwise spell it out. Changes after the job is running can mean rework or reprint.
Font and color issues
Missing fonts and RGB-only files cause substitution and color shift. Outline fonts and work in CMYK (or convert and approve) so what we print matches what you expect.
Before every job
• Final file, correct format, fonts outlined or embedded, CMYK.
• Confirmed quantity, size, material, finish, and delivery date.
• Proof reviewed and approved; no "we thought it would look different."
Common mistake
Approving a proof without reading it or checking the specs. Once you approve, we run. Catching a typo or wrong size after the job is done is the most avoidable reason for a reprint.