Foil is a thin film on the surface of the substrate. It can scratch or wear if abused; normal handling and storage usually do not harm it. Durability depends on foil type, substrate, and whether the piece is laminated or coated after foiling.
Normal use
Business cards, covers, and stationery with foil hold up to typical handling. Foil does not rub off like some inks. Scuffing or heavy abrasion can dull or remove foil in spots. Lamination or overcoating can protect foil but may change appearance.
Limitations
Foil is not indestructible. Creasing through a foiled area can crack the foil. Wet or oily contact is generally fine once the piece is dry. For pieces that will be heavily handled or exposed to abrasion, ask the printer about foil type and post-finish options.
Expectations
• Foil is durable for normal print use (cards, covers, packaging).
• Avoid creasing foiled areas; protect from heavy abrasion if possible.
• For maximum durability, ask about lamination or coating over foil.
Common mistake
Assuming foil will wear off quickly. For typical applications it holds up well. For extreme use, confirm with the printer and consider post-finish.